The Brief: This emoji is like blowing a digital kiss to someone, or a sign of affection towards something you love.

DEEP DIVE
This is one of the most popular emojis and is used to display affection for someone or something. The face of the emoji is blowing a kiss and winking, so it can be thought of as a fun and lighthearted symbol of love or appreciation.
I canβt stop kissing my little munchkin!!! ππππ
— KhloΓ© (@khloekardashian) July 16, 2018