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The Brief: Good Mythical Morning is a regularly-airing YouTube channel dedicated to food-related challenges, blind taste tests, and has become one of the most successful YouTube channels to date with over 13.9 million subscribers.

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Good Mythical Morning is a regularly-airing YouTube channel dedicated to food-related challenges, blind taste tests, and has become one of the most successful YouTube channels to date with over 13.9 million subscribers. Run by YouTuber duo Rhett and Link, this channel has accrued over 4.54 billion views (July 2018), regularly features well-known celebrities, and continues to draw a massive following.

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