The Brief: The "imagine that" meme format that criticizes something and then says that the post was made or sponsored by that thing's opposition or enemy.

Bluesquiggle
DEEP DIVE

“Imagine that” memes ask viewers to imagine a less-than-ideal scenario. This image macro format mimics attack ads by saying something against a certain subject with a disclaimer on the side that says something along the lines of “this post was made by ____” or “this post was sponsored by ____ gang.” The idea is that the meme is an attack on something or someone made by its opponent. Many of these memes involve light jokes, while others get more political.

Imagine memes are particularly popular on the Dank Memes subreddit and me_irl.

Imagine from PewdiepieSubmissions

Imagine that from dankmemes

Imagine being from dankmemes

me_irl from me_irl

me_irl from me_irl

Doot doot!

you know i had to doot it to em from r/dankmemes

Look at this loser from r/dankmemes

Sponsored by paper book gang from r/dankmemes

me🚦irl from r/me_irl

Me🌱irl from r/me_irl

me irl from r/me_irl

Me🍊irl from r/me_irl