The Brief: National Tequla Day is an unofficial holiday devoted to observing and consuming safe amounts of tequila.
DEEP DIVE
National Tequla Day is an unofficial holiday devoted to observing and consuming safe amounts of tequila. This event brings real-life results to tequila sales across Mexico and the United States, while promoting safe driving and alcohol consumption as an ulterior motive.
https://twitter.com/JoseCuervo/status/1021398276807913474
Happy National Tequila Day! If a wild college party ruined the alcohol for you, there's a strong case for you to give it another try #nationaltequiladay https://t.co/O254ifKCzv
— WIRED (@WIRED) July 24, 2018