The Brief: #LevelUp is a trending hashtag on TikTok where users of the app challenge themselves (and sometimes their furry friends), to see how high or far they can jump over a stack of small objects.

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The new virtual trend on TikTok, #LevelUp highlights TikTokers recording their pets (cats or dogs) or themselves leaping over a line of small objects in their households. These common household items are then stacked higher or placed farther apart to test how many times you can #LevelUp until you knock one of the items over. The small objects used in the majority of previously posted TikToks tend to be solo cups or toilet paper. Then, Ciara’s “Level Up” is the hyped-up anthem many TikTokers use to prepare to soar new heights with.

The hashtag can be used for moments when a social media user feels totally confident or up to the user’s own interpretation. The digital trend has caught the attention of 3 billion users of TikTok and has transformed from a trendy phrase to a somewhat athletic challenge for a TikToker or their pets. This is yet another adrenaline-filled instance of entertainment people are imagining until they can leave their homes again.

See How Tiktokers #LevelUp:

@austinfeltThis started to get really hard πŸ˜‚ last part of the cup challenge♬ Level Up – Ciara

@dobyandbluewho won?? πŸ˜‚ ##levelup ##moreyouknow ##fail ##fyp ##foryourpage ##dog♬ Level Up – Ciara

@azchpnγ©γ‘γ‚‰γŒε‹γ€γ‹γͺβ“πŸ‘‘Which is the winner? ##tikdog ##levelupchallenge ##fyp ##dog ##dogsoftiktok ##foryourpage ##犬 ##γƒˆγ‚€γƒ—γƒΌγƒ‰γƒ« ##チワワ♬ Level Up – Ciara

@caeharringtonCat Olympics in Quarantine 🐱 ##cats ##catsoftiktok ##animals ##kitty ##catchallenge ##levelup ##levelupchallenge♬ Level Up – Ciara

@floof_n_howl8 levels! 😍 ##viral ##fyp ##assaultcourse♬ Level Up – Ciara

@aidswilliamsShould I make a part 3? ##tiktok ##foryou ##fyp♬ Level Up – Ciara

@ericstrukthis got so difficultπŸ˜… what level would you make it to in this challenge?♬ Level Up – Ciara

@rolloshibaWill swap loo roll for Boops♬ Level Up – Ciara

@johnprince69I don’t know what to say♬ Level Up – Ciara

@austinfeltLevels 1-16 whos ready for the next one πŸ˜³β™¬ Level Up – Ciara