The Primer Weekly

Weekly insights from the staff

Dec 3

Abercrombie’s TikTok Play That Doubled Their Market Cap

Sep 9

Ed Markey’s Standom, TikTok Ad Effectiveness Updates, and Only Fans/Bella Thorne

Aug 13

Memes for IPOs, TikTok and Rise of Remixes, and Reels

Jul 28

The 3 Billion View TikTok Campaign, 2020 #AltGirls + Single Channel Viral Memes

Jul 13

Karens: Evolving Labels + Social Justice, Faux-Retail TikTok + TikTok Comment Growth

Jun 25

Finding Your Digital Tribe + Tulsa Rally Trolled By Zoomers

Jun 15

TikTok Activism + Pride is Going Virtual

May 27

Time for Brands to Evolve Meme Marketing + Gaming TikTok

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