The Brief: On TikTok, creators are making skits to a clip from the song "Toy" by Netta which includes dramatic chicken sounds.

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DEEP DIVE

The song “Toy” by Israeli singer Netta is often referred to as “the chicken song” on TikTok because of the sped-up chicken sounds made throughout the song. In an interview with wiwibloggs, Netta explained that the chicken sounds in the song reference someone who is cowardly, like a “chicken” and that “Baka is also ‘stupid’ in Japanese.”

Creators are using a clip from this “chicken song” on TikTok in a variety of skits and videos, many of which reference someone being turned into a chicken. At the time of writing, over 1.7 million videos have been made with a “Toy” sound clip with the following lyrics:

He’s a baka-mhm-bak-mhm-bakbak-bak-mhm-boy
Baka-mhm-bak-mhm-bakbak
I’m not your baka-mhm-bak-mhm-bak-mhm-bak-mhm-bak-mhm…

I’m not your toy, not your toy
You stupid boy, stupid boy

TikToker @g.ubblegum used the chicken sounds in a skit captioned “#pov : we’re in an argument and u use your chicken powers to make me sound like a chicken but then i break out of the spell (joke btw).”

@g.ubblegum

pov: we’re in an argument and u use your chicken powers to make me sound like a chicken but then i break out of the spell (joke btw)

♬ Toy – Netta

Inspired by @g.ubblegum, creator @itsjustaba’s video with the caption “POV you get possessed by a chicken while we’re in an argument” was viewed over 90 million times, received over 11 million likes, and led to numerous duets.

@itsjustaba

#pov you get possessed by a chicken while we’re in an argument 🐔 creds: @g.ubs #abasangels

♬ Toy – Netta

Other takes used more literal versions of the word “toy.”

@schoollunchtray

pov: *plot twist* woody has had enough chile 😔🤚🏾 /inspo: @boyhatbucket

♬ Toy – Netta

And, of course, #DeepTok had its own spin on the sound:

@deepfriedidk

🦃 🐓 🦃 🐓 bąï 🦃 🐓 🦃 iem nôT yoUR #fyp #foryou #bellydancequeens #TooManyShoes #BiggestFan #elsa #BiggestFan #frozen

♬ Toy – Netta

Netta responded to her song going viral on the app two years after it was released:

@nettabarzili

Um, #Toy is going VIRAL!?!?! What is happening!!! 🤯💕 #FYP

♬ Toy – Netta

Other videos featuring the “chicken song” on TikTok:

@kristyk2022

#baby #funny #egg #toy #filter @flpcntrs

♬ Toy – Netta

@iamromnyaakia

I can’t be serious sometimes 😭.. #fyp #iamromnyaakia #trending (Ig: iamromnyaakia)

♬ Toy – Netta

@brookemonk_

too many girls have been treated this way #Alphets#MoodFlip#StanleyCup#NewFitFeelin#foryou#fyp#mood#facts#girl#boy

♬ Toy – Netta