The Brief: Twitter and TikTok are invoking nostalgia for people who were raised in the 90s with reminiscent music, trends, and pop culture moments.

Bluesquiggle
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On Twitter, users are sharing ways to #DistractA90sKid by posting relatable content for people who were either raised or born in the 1990s. From notable grunge bands to the songstress Aaliyah, the 90s have so many emblematic pop culture moments that are forever engrained in the minds of people who were lucky enough to experience them.

#DistractA90sKid on Twitter

#DistractA90sKid on Twitter is trending and is allowing 90s babies to remember the moments of their childhood or teenage years that molded them into the people they are today.

#90sKids on TikTok

On TikTok, there is a range of 90s hashtags that highlight the best moments and happenings within the 1990s. #90sKids is by far the most-watched community of TikTokers who relish the 90s. With nearly 1 billion views, #90sKids record their 90s-themed TikToks that give viewers a glimpse into the glory days before smartphones existed.

@mamakassie21oddly satisfying for a 90s kid 😂 ##quarantineinhome ##brokentoy ##90skids ##90stoys ##fliptheswitch ##toomanykids ##foryoupage ##foryou♬ original sound – mamakassie21

@trentconquestOnly veterans remember this gem!##tbt ##oldtv ##tvcommercials ##meme ##comedy ##funny ##fyp ##foryoupage ##foryou ##fun ##memories ##rememberwhen ##90skids ##90s♬ original sound – trentconquest

@haileyroberts17Which outfit is your fav?? ##fyp ##foryoupage ##foryou ##viral ##90skids ##90songchallenge ##90soutfit ##fashion ##getmoney ##friday♬ original sound – favoritewcw

@bee.sisterzNext up on Nickelodeon! ##fyp ##foryoupage ##nickelodeon ##disneychannel ##90s ##90skids ##middleschool ##imnotlikeothergirls ##character ##distancedance ##skate♬ original sound – bee.sisterz

@molly.biittig##90skids ##fyp 😃🍏♬ original sound – molly.biittig

@supdailyhow many did you get? ##over25 ##over30 ##over40 ##nostalgia ##90skids ##80sbaby♬ original sound – supdaily