The Brief: folklore has Taylor Swift stans stunned and sharing memes about how much they love the album.
DEEP DIVE
Taylor Swift’s surprise album announcement had Swifties scrambling to prepare, expressing their excitement on social media via folklore memes.
Once folklore dropped and fans had time to listen to it, Twitter and other social media platforms were inundated with many more memes. Swifties shared their thoughts and feelings about the album, showing their love for Taylor and #TS8. They debated the meaning of certain tracks and documented what it was like to listen to the cottagecore-tinged emotional rollercoaster of an album for the first time.
https://twitter.com/gabeawaycar/status/1286735737262661634
If you haven’t listened to the album yet, turn it on, grab some tissues, and scroll through these folklore memes to help guide you on your journey.
taylor swift said folk donald trump
— Jill Gutowitz (@jillboard) July 23, 2020
tell me you see it pic.twitter.com/nA6W0SV1aG
— rachel syme (@rachsyme) July 23, 2020
i think the old vintage yeehaw taylor swift picked up the phone. #folklore
— Taylor Swift Facts (@blessedswifty) July 23, 2020
Made a meme for this chaos created by @taylorswift13 haha 😹😹😹it's the best surprise ever #MTVHottest TaylorSwift pic.twitter.com/stamFzmMoG
— Cheryl (@swiftie218) July 23, 2020
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my favourite thing about folklore is that unlike other TS albums, I don’t have to make excuses for any songs or pretend to like some because all the songs are actually fucking perfect pic.twitter.com/7GakdpQ9KS
— r (@folkIored) July 24, 2020
My review of #Folkore thus far pic.twitter.com/Dr0Xe4l7mf
— Austin Branch (@acbranch) July 24, 2020
#Folkore the only thing i’m gonna listen to today pic.twitter.com/TjXpPQ2m2S
— fbn day! (@21wylie) July 24, 2020
Many stans at the LGBT community have found that this album speaks to queer experiences. folklore and the track “betty,” in particular, have led to increased speculation that Taylor herself may identify as queer.
— Jill Gutowitz (@jillboard) July 24, 2020
no more “do you listen to girl in red” now is “do you listen to folklore by taylor swift”
— ؘ (@florencpughs) July 24, 2020
the way taylor said cottagecore gays rights with betty #Folklore pic.twitter.com/R6fXMsb6wy
— folklore out now (@folkhoax) July 24, 2020
The album received multiple celebrity endorsements on Twitter including from contemporary LGBTQ+ icons girl in red and Halsey.
august by taylor swift !
— girl in red (@_girlinred_) July 24, 2020
i would die for taylor swift
— h (@halsey) July 24, 2020
Even the Red Power Ranger is a swiftie…
brb listening to #Folklore pic.twitter.com/kTMNgeklFB
— POWER⚡️RANGERS (@PowerRangers) July 24, 2020
As fans have time to listen to folklore on repeat, the memes continue to flow in, picking out certain lyrics, easter eggs, and more.
YOU WEREN’T MIIIIIIIIINE TO LOSE #Folkore pic.twitter.com/KZDmdRbZb4
— ًry🐙 *they/them* (@cruelmotivation) July 24, 2020
me listening to folklore while driving down the garden state parkway pic.twitter.com/KQjHk5drFV
— ilana kaplan (@lanikaps) July 24, 2020
Rare pic of my pisces ass listening to folklore, crying of course because I’m sensitive and Taylor knows my every thought #Folkore pic.twitter.com/2wNEsdWUWu
— A (@catlitteranika) July 24, 2020