The Brief: "Inside you there are two wolves" memes illustrate the dualities of the human experience through a comedic remix of a Cherokee legend.

DEEP DIVE
“Two Wolves:” A Cherokee Legend
The foundation of “inside you there are two wolves” memes originates from a Cherokee legend wherein a grandfather tells his grandson about a “terrible fight” between two wolves inside him. One wolf is good and the other is evil, he explains, and the wolf that will win is “the one you feed.”
An old Cherokee is teaching his grandson about life. “A fight is going on inside me,” he said to the boy. “It is a terrible fight and it is between two wolves. One is evil – he is anger, envy, sorrow, regret, greed, arrogance, self-pity, guilt, resentment, inferiority, lies, false pride, superiority, and ego.” He continued, “The other is good – his is joy, peace, love, hope, serenity, humility, kindness, benevolence, empathy, generosity, truth, compassion, and faith. The same fight is going on inside you – and inside every other person, too.” The grandson thought about it for a minute and then asked his grandfather, “Which wolf will win?” The old Cherokee simply replied, “The one you feed.” –firstpeople.us
There Are Two Wolves Inside You
While these memes are a much lighter and sillier take on this story, they often boil down to the same concept: that humans are complex creatures with multitudes of thoughts, feelings, and urges. Most memes follow the script: “There are two wolves inside you. One is ____ and the other is ____.” Variations of this meme format include both literal and absurd renditions, such as poking fun at the concept of physically having two wolves inside one’s body, or imagining that the two wolves represent physical objects rather than abstract traits.
there are two wolves inside you. one is calmly interpreting the deeper meaning of hegel’s ‘aufheben’ towards the end of history. the other is thinking “gucci gang gucci gang gucci gang gucci gang gucci gang gucci gang gucci gang gucci gang gucci gang gucci gang gucci gang gucci g
— אַנטי-קאַטהאָליק קאַמף (@anarchotankie) October 10, 2019
There are two wolves inside you. One is Virginia Woolf. The other is Beowulf. You are an Introduction to English Literature syllabus.
— Austin Ghoulkeson (@osutein) June 9, 2019
you have two wolves inside you. one wolf is an everything bagel. the other wolf is garlic chive cream cheese. you are full
— spider (@BUGPOSTING) October 11, 2019
Virgo: There are two wolves inside you. One is dim-witted and the other is a moron. They forgot to eat and died. That’s why you feel so empty.
— Sorrow-scopes (@Sorrowscopes) August 25, 2019
inside you there are two wolves
one is light gary
one is dark gary pic.twitter.com/ADnRXLmID3— kelpy (@kelseybuckles) September 25, 2019
Inside you there are two wolves
One is gay One is gay
They are boyfriends pic.twitter.com/7n1dnCGePI
— Matthew Batthew @ COMMISSIONS OPEN! 🔜 PAX:U (@matte_bat_) June 5, 2019