The Brief: In Sunday night's episode of Game of Thrones, fans were simultaneously outraged and delighted to find an unexpected item on screen: a Starbucks coffee cup.

Bluesquiggle
DEEP DIVE

Talk about fire product placement.

Judging by the Tweets, Game of Thrones stans were not wowed by “The Last of the Starks,” the fourth episode in the show’s final season. They were however shocked/amused/aghast by the fact that a Starbucks cup appeared on screen.

https://twitter.com/IhwasShaima/status/1125448708156530688

Said coffee cup has been mentioned in over 150K Tweets and memes using the hashtag #StarbucksCup. Whether or not the cup actually came from Starbucks has not been confirmed.

https://twitter.com/IWriteAllDay_/status/1125299683004276738
https://twitter.com/PearlsFromMyrna/status/1125408767082999808
https://twitter.com/dru_silla3000/status/1125449643322691585
https://twitter.com/zane/status/1125289538845327361

This fan’s response – sarcastic or dramatic AF?

https://twitter.com/ricci_sergienko/status/1125448678620012550
https://twitter.com/Hurstcules/status/1125449623601127424
https://twitter.com/MegNrdyFreakx3/status/1125449250295275520

More than anything, the cup’s appearance has left fans with a multitude of questions…

Could this be a new character?

https://twitter.com/colonelnemo/status/1125376844038057984
https://twitter.com/someecards/status/1125414080079175686
https://twitter.com/shivanikalra28/status/1125449613916250115

How could such a little detail go unnoticed by such a big production crew?

https://twitter.com/GlamandGore/status/1125312435890507777
https://twitter.com/RichardWeigand/status/1125449296273465350
https://twitter.com/KadeemDaDream/status/1125449370466340864
https://twitter.com/jenlikespizza/status/1125293238003408896

Even the GOT showrunners who appeared in the same scene as the cup somehow missed it.

https://twitter.com/ellievhall/status/1125385230091718656

What could Daenerys, Mother of all Dragons, possibly be drinking?

https://twitter.com/birinsan/status/1125318580088840192
https://twitter.com/nallen64/status/1125450146810961920
https://twitter.com/tedcruz/status/1125442157136044034

She doesn’t strike me as a PSL-drinking basic b**ch.

https://twitter.com/IAmStatMatt/status/1125363045167972352

Is this just a marketing ploy?

https://twitter.com/SirRickBrown/status/1125449164777594882
https://twitter.com/basicallywrong/status/1125450442207526912

Is it even a Starbucks cup?

Assumptions have been made, so whether or not the cup actually originates from Starbucks is irrelevant. Sounds like the coffee chain lucked out with some free publicity.

https://twitter.com/patmuldowney/status/1125293213269446656
https://twitter.com/chinchilla1970/status/1125399457414242306

Who left the cup behind?

https://twitter.com/Inja_Press/status/1125455592234147840
https://twitter.com/OhNoSheTwitnt/status/1125357130654076928
https://twitter.com/TGK49177205/status/1125415558030266370
https://twitter.com/PunkLawyer/status/1125436657224699904

The next person to be killed on Game of Thrones might just be a member of the crew…

https://twitter.com/betchesluvthis/status/1125396068160679936