The Brief: This fashion blogger turned family YouTuber first found fame on TikTok by sharing lip-syncing videos alongside her daughter.


This millennial mother of two rose to fame by posting lip-syncing videos with her daughter Everleigh on TikTok. 14 million fans later, Savannah now makes YouTube videos with her husband and daughters and recently launched her own clothing boutique!

She is also known by her married name, Savannah LaBrant.

Many of Savannah’s videos feature her daughters and husband, Cole. Cole is a former Vine Star who people might remember for his Selena Gomez promposal back in 2015.

Together, Savannah and Cole have published a bookCole and Sav: Our Surprising Love Story. Their YouTube channel, The LaBrant Family, has over 9 million subscribers and brings in between $270,000 and $4.0 million annually.

Unlike many influencers, Savannah has built a brand around wholesome, family content.