The Brief: On TikTok, the acronym IB stands for "inspired by."


Similar to DC, IB on TikTok is a way of crediting original creators for starting trends. Users will typically include IB and tag a creator in the caption of their video in order to indicate who choreographed an original dance or came up with a certain video style.


Barbie’s Mariposa looks different here [ #flashback #fyp #fashion ] ib : @luv2drinkbroth

♬ stupid horse – 100 gecs & Laura Les & Dylan Brady