The Brief: Another dance challenge: the #OutWestChallenge is going viral on TikTok, set to the song "Out West" by JACKBOYS feat. Young Thug.

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The Out West TikTok dance, which led to the #OutWestChallenge, was created by a TikToker named Nicole Bloomgarden in December 2019. The dance consists of a series of dance moves, most of which are based in the arms and hips. 
@nicolebloomgardenYoo‼️‼️ YALL TELL @charlidamelio AND @thehypehouse TO GIVE ME CREDITS FOR MY DANCE!! 🙄 ##outwestchallenge ##foryou ##hypehouse ##fyp ##athleisure♬ OUT WEST – JACKBOYS feat. Young Thug

Clips from the song “Out West” by JACKBOYS featuring Young Thug have been used in over 8.8 million TikTok videos. The lyrics included in the clip go:

Bangin’ out West (bangin’), slangin’ out West (yeah)
Gold metallic knife, I can shank you out West (yeah)

#OutWestChallenge On TikTok

At the time of writing, the hashtag #OutWestChallenge has drawn in over 20 million views on TikTok.

@charlidamelio@dixiedamelio♬ OUT WEST – JACKBOYS feat. Young Thug

@addisonre♬ OUT WEST – JACKBOYS feat. Young Thug

@shaqironealHe’s addicted♬ OUT WEST – JACKBOYS feat. Young Thug

@mattiapolibioout west♬ OUT WEST – JACKBOYS feat. Young Thug

@nessaabarrett@joshrichards♬ OUT WEST – JACKBOYS feat. Young Thug

@kassidy.skitcoJust girls taking on formal ##fyp♬ OUT WEST – JACKBOYS feat. Young Thug

@nessaabarrett@joshrichards♬ OUT WEST – JACKBOYS feat. Young Thug

@crunchyb00bscan everybody tag @nicolebloomgarden i gotta FAT crush on her ##fyp##foryou##outwestchallenge##viral##dance♬ OUT WEST – JACKBOYS feat. Young Thug