The Brief: TikTokers are determining their "model face" by smiling and raising their eyebrows as part of the #ModelFace Challenge.


Trying to strike the perfect pose for a selfie can be challenging, but there’s a new trend on TikTok that can hopefully elevate your game. The #ModelFace Challenge is said to reveal a creator’s “model” face. These videos require TikTokers to 1) smile, 2) raise their eyebrows, and 3) stop smiling. This hope is that the challenge yields that deer-in-headlights look.

The trend traces back to TikToker @Diego_safi. His Aug. 23 video detailed instructions on how to look like a model in Spanish. The trend then made its way to English-speaking TikTok after user @Churro310 shared his take with the instructions in English. He also credited @Diego_safi. There are over 107,000 videos linked to @Churro310’s audio, which is Bishop Briggs’ “River.” Many videos can also be found under the associated hashtag #ModelFace.


Like a river, like a river, sh-
Like a river, like a river, sh-
Like a river, like a river

The trend yields a mix of impressive, comical, and surprising results. @Zyrealoc’s photos caught viewers off-guard. They were taken aback by his stunning model photos, despite the caption. His video received over 349,000 likes and 1.8 million views.


I don’t think it worked🥴 #TimeforTENET #VinylCheck #fyp #modelchallenge #foryou #foryoupage

♬ Bishop Briggs – River – churro310

Popular creator @Abbyspamstuff’s America’s Next Top Model-worthy smize garnered over 193,000 likes and 929,000 views.


i took my lashes off don’t judge

♬ original sound – churro310

@Maddoggiedawg’s TikTok was more humorous in nature. Her model face looks like she just saw a ghost. Her video amassed over 134,000 likes and 856,000 views.


you gonna sign me🤩🤩 #fyp #lol #model #foryou

♬ original sound – churro310

Other takes:


Modeling agency typing✨….

♬ original sound – churro310


I look like im in pain

♬ original sound – churro310