The Brief: The "Are You Not Ashamed Of Yourself" TikTok memes see creators calling out others (or themselves) for low self-esteem, immature behavior, poor hygiene, and or other self-deprecating activities.


The “Are You Not Ashamed Of Yourself? Are You Not Embarassed?” TikTok trend see creators calling out themselves for self-deprecating behavior, low self-esteem, and immaturity. The trend is intended to be funny.

There are over 22,000 videos linked to the sound. This trend began growing in popularity in mid-September. The audio traces back to YouTuber Nella Rose’s July 31 story time about her online shopping experiences. In it, Rose said, “Are you not ashamed of yourself? Are you not embarrassed? This is really embarrassing.”

The audio became a meme on TikTok after it was shared in @Theeserena’s  Aug. 21 video.

The trend has been performed by some of the most popular creators on the app, including Tana Mongeau. Her video captioned “When the walls in the background by your waist are wavy and you don’t notice until people in the comments tell you” garnered over 1.8 million views and 248,000 likes.


story of my life :/

♬ original sound – Serena la stronza😍

The second most popular TikTok under the sound belongs to @Theeserena, but it is not her Aug. 21 video. In fact, the gag in her popular TikTok video refers to the fact that she is second place under a sound she brought to the app. The video received over 313,000 likes and 1.6 million views.


Get my video at the top pretty pleaseee #PerfectAsIAm #foryoupage #foryou

♬ original sound – Serena la stronza😍

@Skincarebyhyram’s video playfully joked about cishet men using shampoo as a face cleanser. The video amassed over 247,000 likes and 1.4 million views.


he really thought he did something huh #skincarebyhyram #skincare #men

♬ original sound – Serena la stronza😍

Other takes:


i literally have so many posts archived #fyp #foryoupage #foryou #xyzbca

♬ original sound – Serena la stronza😍


IGHHHH LIKE DID I REALLY SAY THAT UGHHHHHH🤢🤢🤢🤢🤮🤮🤮🤮🤡🤡🤡🤡#4u #foryoupage #me #me #bye #old #convo #embarrassing #eww #bye

♬ original sound – Serena la stronza😍