Rating:Explicit

These videos include explicit language and NSFW lyrics.

The Brief: DJ Khaled is a record producer and DJ known for his social media stardom, catchphrases, and production of popular hip hop music.

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DEEP DIVE

DJ Khaled is a record producer and DJ known for his social media stardom, catchphrases, and production of popular hip hop music.

He has produced music for and been featured in songs with many popular artists including Lil Wayne, Chance the Rapper, Jay Z, and other big-name musicians.

DJ Khaled’s persona was widely popularized when he started sharing frequent and detailed updates about his life on Snapchat, where he developed a number of signature catchphrases, using his unique vocabulary.

Some DJ Khaled Catchphrases:

  • Bless Up
  • Major Key
  • Another One
  • We the Best
  • Congratulations, you played yourself.

DJ Khaled has inspired a variety of memes which riff on his eccentric personality, Snapchat use, language, jet skiing videos, and more.

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