The Brief: "Smile Gets Bigger As You Scroll" threads are growing in popularity on Twitter. Fandoms are sharing pictures of their favorite celebrity's smile and as you scroll, their smile gets bigger and bigger.

DEEP DIVE
Stans and fans alike are creating Twitter threads of their favorite celebrities beaming from ear to ear. The catch is, as you scroll through the thread, the celebrity’s smile gets wider and wider. These type of tweets began appearing on Twitter around May 21.
If smiling isn’t your thing, proceed with caution. Every celeb’s grin is pretty infectious.
Queen Bey:
— 𝐈𝐕𝐘 (@IVYPARKSPR) May 27, 2020
Another popular take, featured singer Harry Styles.
— 𝐝𝐞𝐞. (@harrymoonchild) May 22, 2020
His fellow former One Direction member Louis Tomlinson got the same treatment:
— may🍉is seeing hazza!! (@hazzasthehabit) May 21, 2020
We’ve also got a few rendition for Disney favorites, like Marvel’s Thor: Ragnarok director Taika Waititi:
— Taika's mustache hair Vilho (@vilruse) May 22, 2020
And, Star Wars‘ Oscar Isaac:
— maddy :)! (@coughsyruup) May 24, 2020
Here’s Killing Eve co-stars Sandra Oh and Jodie Comer:
— quinn🥀 au📌 ke spoilers (@bckleupbttercup) May 27, 2020
Click through to see a few more stars, like Cate Blanchett:
A thread of Cate Blanchett smiling but her smile gets bigger while you scroll pic.twitter.com/b27S0MoUdJ
— Ansi (@NeonHeartsClub) May 24, 2020
BTS’ Jimin:
a thread of jimin smiling but his smile gets bigger as you scroll 💓; pic.twitter.com/CUxmfnABdd
— 𝗹𝗮𝘂𝗿𝗲𝗻 ⁷ (@ADOREJIMlN) May 17, 2020
Emily Blunt:
emily blunt smiling but the farther you scroll down the bigger her smile gets pic.twitter.com/9P26GUXO6Q
— d (@kruntspaulson) May 22, 2020
Lily-Rose Depp:
thread of lily rose depp smiling except her smile gets bigger as you scroll 🙂 pic.twitter.com/VTIDu7fvWu
— saz ᵇˡᵐ (@sazschafer) May 21, 2020