The Brief: A meme that shows bad guy doing (sort of) wholesome things, with the Wreck-It-Ralph quote, "You are bad guy, but this does not mean you are bad guy."

Bluesquiggle
DEEP DIVE

This meme took off on Reddit in 2019, where users applied the still from this scene to news stories where someone does something criminal or mischievous, but for a seemingly positive reason. It is taken from Disney’s 2012 animated film Wreck-It-Ralph, where a fellow arcade game villain consoles Ralph by saying, “You are bad guy, but this does not mean you are bad guy.”

YOU ARE BAD GUY MEMES

A wholesome thief:

Good robber
byu/vdnx indankmemes

It’s Hammer Time:

Roses are red, he’s in the slammer…
byu/ExpertAccident indankmemes

International Women’s Day:

It’s the XX Chromosome Day again
byu/ExpertAccident indankmemes

PETA:

you are bad guy
by indankmemes

This meme-maker is changing up the format to apply to PETA, the animal rights organization that has come under fire for criticizing beloved entities like Pokémon and the late “Crocodile Hunter” Steve Irwin.