The Brief: Shut up, Hitler memes play on an exaggerated reaction to a simple disagreement or misunderstanding.
The image comes from an episode of Doctor Who titled “Let’s Kill Hitler.” It shows the character Rory pointing a gun at the off-camera Hitler and saying “Shut up, Hitler.”
The concept was originally popularized as a GIF.
Recently, the meme has surfaced on Reddit. In it, contextualizing text establishes the basis of some minor disagreement. In dialogue with the text, the image from Doctor Who responds, “Shut up, Hitler.” The meme poster, a people group, or a celebrity serves as the person being called “Hitler.”
One iteration ties in Pewdiepie‘s polarizing presence: