The Brief: TikTokers are reflecting on embarrassing moments, using the psychedelic clown filter to show how they felt like "clowns."
DEEP DIVE
Much like they did in the “waking up in the morning, thinking about so many things” trend, TikTok users are looking back on mistakes they’ve made and embarrassing things they’ve done, this time using the psychedelic clown filter to show how they feel like clowns. This rainbow-colored, animated face filter creates an image of a “sad clown” as TikTokers usually frown in the videos. These videos are typically set to the “Hamster Dance” meme song.
At the time of writing, there are over 491,200 videos on the app that use this filter. Celebrities including Charli XCX and Miley Cyrus have posted their takes on he trend.
@mileycyrus FML is the new NFT. 🤡
@fernaliciousdeff #greenscreen PICS AT THE END. Pls for the love of God, don’t come at me. I genuinely tried my best and feel horrible. I’m buying her an outfit tmrw🥲
@nessabella_
@charlixcx you guys are the best 🙂
@josef1g Based on a true story…. #funny #sad #true #hispanic #mexican #spanish #fyp #fypシ