The Brief: Sully from Monsters, Inc. has appeared in another meme, this one where he is pinching his fingers and looking content as if he has just tasted delicious food.
The 2001 film Monsters, Inc. and its sequel Monsters University have been proven to be meme gold mines (see stoic face, Mike explaining, and baby Mike memes). The latest image macro meme format to come out of this series is the Sully pinch meme.
These memes consist of an image of the large, blue, and fuzzy character Sully (James P. Sullivan) pinching his fingers together with an expression of apparent bliss on his face. Variations of these memes show Sully as a gourmand, as pinching various objects, tasting something yummy or giving out his stamp of approval. Creative Photoshop additions add items to Sully’s hands for an extra twist.
Is Sully the new Salt Bae?
Of course, comparisons and hybrids have been made between this new format and other popular Monsters, Inc. memes.