The Brief: Internet users are replacing Justin Timberlake "It's Gonna Be May" memes with versions of Britney Spears and other celebrities.

DEEP DIVE
Every April 30, the viral “It’s Gonna Be May” meme emerges to celebrate Justin Timberlake and *NSYNC’s contribution to the music industry. The meme is comprised of a line from the boy band’s popular hit “It’s Gonna Be Me.” However, 2021 is a little different. Some internet users are replacing the Justin Timberlake “It’s Gonna Be May” memes with versions of Britney Spears and other celebrities.
Almost forgot what day it was until I saw Justin Timberlake trending! pic.twitter.com/MfC3Qt3h8g
— Tim Chantarangsu (@TimothyDeLaG) April 30, 2021
This comes after fans became more critical of Timberlake following the release of the New York Times documentary Framing Britney Spears. The public called him out for his mistreatment of his former girlfriend (Spears) and Janet Jackson following the 2004 Super Bowl wardrobe malfunction controversy. On Feb. 12, he took to Instagram to issue an apology. Regardless, many fans are still critical of Timberlake and the new “It’s Gonna Be May” memes are proof.
This new spin features a snap of Spears in her “Oops!… I Did It Again” music video.
I hate Justin Timberlake so I made this to replace the stupid “gonna be may” meme – you’re welcome world pic.twitter.com/2RJjWqIfK6
— cathy *acab forever* humes (@CrappyFumes) April 30, 2021
Spears’ “Me Against The Music” featuring Madonna got the meme treatment, too.
fuck justin timberlake pic.twitter.com/XJilgmdgoO
— Kristin N-O-E-L-I-N-E (@kristinnoeline) April 30, 2021
Spears’ “Overprotected:”
Ouu or
🎶 So fed up with people telling me to beEe someone else but MAY 🎶 pic.twitter.com/8QvZyYVSkO— 🍃 (@_knightow1) April 30, 2021
Ah, *NSYNC’s nemesis: Backstreet Boys.
— Ian McLees (blue_checkmark.jpg) (@IanMcLees) April 30, 2021
This one replaces Timberlake with his band mate JC Chasez.
A woman of taste and culture. pic.twitter.com/gz4XbXgeX9
— ㅤㅤㅤㅤㅤㅤㅤㅤㅤ (@Nerdiac) April 30, 2021
There are movie references, too. Here is Jennifer Hudson in Dream Girls.
Thank you for your service here today and every May! pic.twitter.com/bDsHez443t
— Suzanne (@77Suzanne) April 30, 2021
Ma:
Tomorrow’s the last day of April… pic.twitter.com/YZamPxTWU0
— Sissy SpaceX (@rosemarysbabies) April 30, 2021
Pulp Fiction:
not everyone loves Justin Timberlake pic.twitter.com/nzmaeK0OK3
— J🍩ey Bag 🍩f D🍩nuts 🍩 (@joeybagovdonuts) April 30, 2021