The Brief: "In the studio like drop it" memes use a photo of Young Thug in the recording studio to make jokes about musicians' distinct styles.


“In the studio like…drop it” memes pair a photo of Young Thug in the studio with funny remarks about recording artists’ creative processes. The formula for these meme captions is “[artist name] in the studio like yeah this sounds [description] as f*ck…drop it.” These memes make fun of artists for the oddities of their musical styles and suggest that they knowingly produce songs that are avant-garde, incomprehensible, sad, or otherwise eccentric.

According to Know Your Meme, this image was first posted by recording engineer Angad “Bainz” Bains on Instagram in 2018 and its first known usage as this meme format was in January 2020. These memes rose in popularity in early September 2020. Variations can be found on Facebook, Twitter, Instagram, Reddit, and other social media platforms.

Some iterations of the memes have been applied to non-musical situations including individual thought processes and filmmaking techniques.