The Brief: A video of Jason DeRulo crawling on the floor during an interview on The Kelly Clarkson Show went viral and became a meme on Twitter.

Bluesquiggle
DEEP DIVE

Singer and TikToker Jason DeRulo starred in 2019’s critically defamed movie Cats, alongside Idris Elba, Dame Judi Dench, Jennifer Hudson, Taylor Swift, Rebel Wilson, and so many others. The star-studded cast attended “cat school” to learn how to harness the power of their inner feline. While DeRulo was on a press run for the film in November 2019, he stopped by The Kelly Clarkson Show and gave Kelly Clarkson and fellow guest Nicole Byer a “cat school” demonstration.

On May 9, Twitter user @Leeban shared a clip of DeRulo crawling on the floor with the caption, “I see this in my dreams.” The video began to circulate quickly, amassing over 2 million views. It instantly became a meme.

https://twitter.com/jungcoon/status/1259290203266654208?s=20

Many made cat jokes.

https://twitter.com/edjiggy/status/1259707610896273409?s=20

https://twitter.com/dynamicartistt/status/1259913608508706817?s=20

Some made jokes about sneaking around.

https://twitter.com/diasgusting/status/1259759658459414529?s=20

https://twitter.com/32guapo/status/1259321899903078400?s=20

https://twitter.com/slutkoo/status/1259756461598683136?s=20

https://twitter.com/StoneColdKerm/status/1259901663374180352?s=20

And, others associated DeRulo’s stealthy movements to what they’ll be doing once quarantine is over.

https://twitter.com/BodegaaCat/status/1259805775465033728?s=20

https://twitter.com/city_girls305/status/1259890430348611584?s=20

https://twitter.com/4theloveofDini/status/1259871565157728267?s=20