The Brief: The hashtags #FirstDayOfSchool and #FirstDayOfSchool2019 are trending on social media, marking the start of the school year.


Ready or not, it’s back to school season. Around the world students, parents, teachers, influencers, and brands are posting their first day of school #OOTD’s, reactions, excitement, jitters, memes, and more on social media with the hashtags #FirstDayOfSchool and #FirstDayOfSchool2019.

Whether it’s the first day of preschool or grad school, there’s nothing quite like the excitement and possibility of the first day of the school year!

TikTok users are airing their grievances about the start of school and sharing their back-to-school tips and trick. Videos associated with the hashtag #FirstDayOfSchool have been viewed over 66 million times on the app.