The Brief: A slang term used to refer to Generation Z, the generation of people born between 1996 and 2012.


Similar to “Gen Z” or “Post-Millennials”, “Zoomer” is another slang term referring to members of Generation Z. Those categorized as Zoomers were born between 1996 and 2012.

The name is a play on the term “Boomer,” which refers to members of the Baby Boomer generation, and also refers to the fast-paced upbringings Gen Zers experience due to the simultaneous fast advantages in technology.