The Brief: A flop era is a period of time where an artist or creator is producing subpar work.


The term “flop era” is popular on stan Twitter. It can refer to an artist, actor, or other celebrity who is making low quality work, or to a Twitter user who is getting low engagement on their content. More generally, it can be used to characterize anyone who isn’t at their prime.

Typically, the phrase implies that someone previously had a better era and is currently in a period where they’re not creating their best music, art, Twitter quips, etc.