The Brief: "Rent was due" or "rent is due" is a phrase used on social media. It refers to a moment in which an individual did the most as if their livelihood depended on it.

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The phrase “rent was due” or “rent is due” is used to describe a moment when an individual was doing the most, as if their life depended on it.

It is as if the individual who the phrase referred to was being paid for their actions and/or performance. Subsequently, the individual tried to earn as much money as possible to afford shelter.

Responses to this comment often refer to a fictitious landlord who was shook if the individual served.

Another popular response is “evicted” if the individual was not impressive and/or failed because they came up short.