The Brief: When something goes viral, it means that it spreads far and wide on the internet - like a virus.

DEEP DIVE
Videos, memes, GIFs, jokes, gossip, pictures, and trends can go viral. Online virality is typically fleeting as people lose interest and move on to the next big thing.
Some examples of viral content/concepts:
- In My Feelings Challenge: Summer 2018
- Left Shark: 2015
- Charlie Bit My Finger: 2007