The Brief: Emotes are dances in Fortnite and other video games available for purchase via download. Taken from pop culture, the dances moves such as flossing, the Shiggy and Dabbing are often used as a victory dance.

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DEEP DIVE

Emotes are dances in Fortnite and other video games that are available for purchase. Often taken from pop culture, the dance moves such as flossing, the Shiggy and Dabbing are often used as victory dances.

In a Tweet, Chance The Rapper advocated for the creators of the dances and songs – who are often black – to be compensated for their creative labor.

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