The Brief: The gorilla emoji 🦍 is often paired with the phrase "apes together strong," alluding to a meme from the Planet of the Apes prequel. In reference to the stock market in forums like Wall Street Bets, this emoji and phrase refer to people finding strength in unity.


On the Wall Street Bets subreddit and adjacent internet communities, the gorilla emoji 🦍 and phrase “apes together strong” represent people coming together to collectively make money on the stock market. The line is a quote from the 2011 Planet of the Apes prequel Rise of the Planet of the ApesΒ that’s been memed as a way to emphasize the power of solidarity.