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Month: July 2020

TikTok’s Fold Challenge

TikTokers are completing the #FoldChallenge by swinging their arms over their heads, before bending from their waist, while keeping their knees locked in place in response to annoying or disrespectful situations.

The 3 Billion View TikTok Campaign, 2020 #AltGirls + Single Channel Viral Memes

Chris: Is TikTok Advertising Effective? We Now Have the Campaign to Prove It How does Hollister, a brand very far past its prime, get three billion (yes, with a B) views in a single week? They did it by understanding their audience and delivering upon the primary trends of 2020. Add TikTok, the D’Amelio Sisters, …

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